British Music Embassy Returns to SXSW 2014
Official Showcase Lineup Announced at Latitude 30
"First stop was the British Music Embassy...the amount of amazing talent and incredible people from all over the world was almost too much to comprehend." - MTV
"I always seem to end up at Latitude 30, as it hosts the British Music Embassy." - BrooklynVegan
The British Music Embassy is pleased to announce its return stateside for another epic year of UK music discovery in Austin! The UK was the first nation to be represented at SXSW by its own dedicated venue, The British Music Embassy, located at Latitude 30, 512 San Jacinto Blvd in the heart of downtown Austin. This year The BBC will be returning to do its first proper show since 2008, with host Steve Lamacq. Plus, more than 40 UK bands will perform across the week from all four corners of the country. Be sure to celebrate the project's seventh year in Austin, as they spotlight the UK's best and brightest up-and-coming acts such as Chlöe Howl, Temples, Bipolar Sunshine, We Were Promised Jetpacks and more. Check out the BME's evening line up below and stay tuned viaFacebook for more exciting announcements on each day's events!
TUESDAY, MARCH 11TH 8PM-2AM
BBC Radio 1's Huw Stephens & UK Trade & Investment Presents [All SXSW Badges & Wristbands welcome]
Sweet Baboo
Prides
Wolf Alice
Bipolar Sunshine
Jungle
BBC Radio 1's Huw Stephens & UK Trade & Investment Presents [All SXSW Badges & Wristbands welcome]
Sweet Baboo
Prides
Wolf Alice
Bipolar Sunshine
Jungle
Woman's Hour
FRIDAY, MARCH 14TH 8PM-2AM
Creative Scotland & AIM Presents: Showcasing Scotland [Official SXSW Showcase]
Withered Hand
FRIDAY, MARCH 14TH 8PM-2AM
Creative Scotland & AIM Presents: Showcasing Scotland [Official SXSW Showcase]
Withered Hand
